Anya trendy hindmarch “I am not a plastic bag” made a big profit in popularity, sold out of London stores for only hours after being released. The purpose of the design is simple – to encourage people not to use plastic carrying bags. A simple bag has become a symbol of ethical intentions – and a very fashionable one at that.
The popularity of this bag must be proof that consumers are willing and vibrant to have some non-plastic alternatives that can be reused. Hindmarch told the media: “I hate the idea of making a trendy environment, but you need to make it cool and then it became a habit. “reusable grocery shopping bags – No More Plastic Bags.
This bag is truly lightweight and able to bring a lot of food. The best thing about it is its ability to stretch, so just when you think you’ve fit all that, you can still throw in that last stuff. Meanwhile, the problem with the string bag is its lack of structure when loading and also the perception that it could be unsanitary, especially when it comes to food.
The cool thing about this alternative is that it matches the current system for food ingredients at the check-out counter. This is a more durable material but still light compared to plastic bags. But again it doesn’t have a structure when loading.